For promoters, festivals, venues and live experiences that need burst campaigns, deadline urgency and phased sell-through strategies — built around your event dates, not a generic evergreen approach.
Event marketing has a hard deadline. The ticket window closes. The approach that works for an always-on brand campaign will fail for a ticketed event — you need urgency mechanics, phased sell-through targets and retargeting that intensifies as the date approaches.
Most agencies treat event campaigns like any other. We don't.
We map your campaign across three phases — early bird awareness, mid-campaign conversion push and deadline urgency — each with different budgets, audiences and creative angles.
Learn more →Meta and Google Ads built around your event — audience targeting, creative testing and budget pacing that aligns with your sell-through curve and ticket tier structure.
Learn more →Segmented retargeting sequences that re-engage people who showed interest — video viewers, page visitors, add-to-cart — with escalating urgency as your event date approaches.
Learn more →We connect your ticketing platform (Eventbrite, Ticket Tailor, etc.) to GA4, Meta Pixel and GTM — so you know exactly which campaigns and creatives are driving actual ticket purchases.
Learn more →High-converting event landing pages with urgency mechanics, social proof and clear ticket CTAs — built to convert paid traffic faster than a generic event listing page.
Learn more →Consent Mode v2 and compliant tracking — so your event campaigns in European markets don't silently lose conversion data from audience members who opt out of cookies.
Learn more →Campaign structure, budget pacing and creative timelines are all built backwards from your event date — not applied as a generic template.
Deadline-aware creatives, ticket tier messaging and last-chance sequences — built to accelerate purchase decisions as your event date gets closer.
We track what actually matters: ticket purchase events, cost per conversion and revenue attributed to each campaign — not reach, impressions or views.
Events don't always give you months of runway. We can audit, brief and launch campaigns fast when the timeline demands it.
AdKonnekt built a proper phased campaign for our festival — early bird, main push and deadline retargeting — and we sold out two weeks before the event for the first time. The tracking finally showed us which ads were actually selling tickets.
Start with the Campaign Audit to get your plan. Activate Momentum or Sell-Out System when campaigns go live. Ad spend is always billed directly to the platform.
Written action summary · 45-minute strategy call
Sharp, tactical, fast. A full diagnosis of your past performance and a clear plan before you commit serious budget.
Best for
Outcome: Clear plan before you commit serious budget.
Book the AuditSingle event · 1 platform · up to 2 campaigns · Ad spend billed separately
Structured phased campaign for smaller events — built to convert from early bird through to final push.
Best for
Outcome: Consistent ticket velocity from launch to sell-out.
Get StartedMulti-platform · up to 5 campaigns · Ad spend billed separately
Full multi-platform sell-through system for serious promoters running larger events, festivals and touring dates.
Best for
Outcome: Maximum sell-through across every date — audience infrastructure that compounds event to event.
Let's TalkNot sure where to start?
Book the £295 Event Campaign Audit. We'll review your past performance, assess your upcoming event, and give you a fully mapped sell-through plan before you commit serious budget.
Book the AuditProject Option
One-Off Event Campaign
For promoters with a single upcoming event who want full campaign management without a monthly retainer. Fixed scope, fixed timeline — setup through to final push.
Priced on event size, timeline and scope. Typically from £950 — get in touch for a quote.
Get a QuoteOptional Add-Ons
Tell us about your event and we'll map out a campaign strategy around your dates — no obligation, no pitch.