Service · GDPR & Consent Compliance

Consent done properly — so your data doesn't disappear.

Most businesses have a cookie banner. Very few have a compliant one that still lets you run effective advertising and accurate analytics.

We implement Consent Management Platforms, Consent Mode v2, cookie policies and GDPR-aligned data practices that protect your business and keep your tracking intact.

Consent Mode v2 (Google & Meta)
CMP setup & configuration
Cookie audits & banner fixes
Privacy policy & documentation
Best for Businesses running paid ads or using GA4 who want to stay compliant without losing performance data — especially in the EU/UK market.
Compliance
Consent setup that meets EU/UK GDPR requirements
Performance
Consent Mode preserves modelled data for ads and GA4
Protection
Reduce risk of ICO complaints and Meta policy flags

What this service covers

Consent compliance isn't just a banner. It's the relationship between your cookie usage, your legal basis, your data flows and your ad platforms — and all of those need to talk to each other correctly.

Consent Flow Diagram

How user consent decisions flow from your CMP through to tag firing, ad platform signals and analytics — keeping data clean and legally grounded.

  • CMP selection and technical implementation (Cookiebot, Consentmo, etc.).
  • Cookie scan and categorisation (Necessary, Analytics, Marketing).
  • Banner design and copy aligned to ICO / ePrivacy standards.
  • Preference centre setup with granular consent options.
Why it matters: Since March 2024, Google requires Consent Mode v2 for all EU advertisers. Without it, your conversion data is incomplete and your campaigns can't optimise properly.

GDPR & Consent Compliance

Protect your business while maintaining marketing performance.

Compliance is not optional. Improper consent handling can restrict ad delivery and expose businesses to significant financial penalties under UK/EU regulations.

We implement compliant frameworks that still allow marketing systems to function correctly — so you stay protected without sacrificing campaign performance or data quality.

Foundation Compliance
from £550 one-time

For websites needing essential GDPR documentation and a compliant consent banner setup.

  • Privacy Policy (template-based)
  • Cookie Policy
  • CMP (Cookie Banner) configuration
  • Basic consent logging
  • DSAR process guidance

Best suited for: Small websites or new businesses that need to get compliant quickly and cost-effectively.

Outcome: A legally documented, compliant consent setup that protects your business from day one.

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Most Popular
Audit & Repair
from £1,500 one-time

For existing websites with unclear, outdated, or non-compliant consent setups that put the business at legal and marketing risk.

  • Full compliance audit
  • Policy review & rewrite (customised)
  • CMP reconfiguration
  • Consent categorisation fixes
  • Implementation of required technical changes
  • Compliance summary report

Best suited for: Established businesses running paid ads who suspect their consent setup is broken or incomplete.

Outcome: A fully audited, repaired, and documented compliance framework — with confidence it's correct.

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Ongoing Compliance Support
from £250/mo

For businesses that need ongoing monitoring, policy maintenance, and peace of mind as regulations evolve.

  • Quarterly compliance checks
  • Policy updates as required
  • CMP management
  • Minor tracking fixes
  • Priority support
  • Regulatory change monitoring (UK/EU updates)

Best suited for: Businesses in regulated industries or those running significant ad spend who need ongoing compliance assurance.

Outcome: Continuous compliance confidence with regulatory changes handled before they become a problem.

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Optional Add-Ons

Server-side hosting (if required) — from £20–£40/month (third-party cost)
Advanced funnel event mapping — quoted per project
Multi-domain tracking setups — quoted per project
Custom dashboard builds — quoted per project

Accurate tracking and compliant infrastructure are not "extras."

They are the foundation of every profitable marketing system. Once this layer is correctly implemented, campaigns perform more efficiently, reporting becomes trustworthy, and scaling decisions are based on real data — not guesswork.

For brands ready to expand beyond compliance infrastructure

These services complement your compliance setup and are available as standalone projects or ongoing engagements.

Advanced SEO Strategy

Build long-term organic visibility alongside your compliant marketing infrastructure.

  • Technical SEO audit
  • Keyword expansion strategy
  • Content roadmap
  • On-page & internal linking optimisation
  • Ongoing SEO growth management

Tracking & Attribution

Build on your consent framework with accurate server-side tracking and full attribution infrastructure.

  • Server-side tagging
  • Advanced event mapping
  • GA4 + conversion tracking rebuild
  • Meta CAPI setup
View Tracking packages →

Retention & Lifecycle

Turn compliant data collection into revenue-generating automation for repeat customers.

  • Email & SMS automation
  • Klaviyo flows
  • Post-purchase upsell systems

All services are scoped individually. Get in touch to discuss what's right for your business.

Common Questions

Not usually. Most banners we audit are either firing scripts before consent, not implementing Consent Mode signals correctly, or using pre-ticked boxes that don't meet GDPR standards. A banner is the visible layer — compliance is what's underneath it.
Done correctly with Consent Mode v2, no. Google and Meta use modelled data to fill gaps where consent wasn't given. The risk of not having it — flagged accounts, inaccurate data, policy issues — is far higher than the temporary data reduction during setup.
No — we're a technical marketing partner, not a law firm. We implement the technical compliance layer and flag what needs legal review. For specific legal advice on GDPR obligations, we recommend working with a GDPR specialist solicitor.

Not sure if your consent setup is compliant?

We'll review your current setup and flag any issues — no obligation, no jargon.

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